Erika Napoletano; the writer for http://www.redheadwriting.com/ is coming to Birmingham for the Alabama Social Media Association meeting on April 24th. She is also the author of the book “The Power of Unpopular;” where she explores the business strategies, case studies and how-tos of organizations that grew by staying true to themselves, and letting their natural fans find them.
Napoletano will be talking about “Branding: The Inherent Power of Unpopular.” If you go to the meeting you will find out her five key features of the unpopular brand and the difference between “unlikeable” and “unpopular” business decisions, which are often confused. The meeting starts at 11:15am with networking and Napoletano will speak at 12 noon. This event will take place at the Hill Event Center at the Alabama Theatre, 1811 Third Ave. N. The event is free and open to the public, but registration is required. Click on the link below to register for free! http://alsocme.com/2012/04/14/erika-napoletano-to-discuss-branding-at-april-24-event/
A few more facts about Ms. Napoletano; she is a columnist for Entrepreneur Magazine, was recently named by the Denver Post as one of Colorado’s top Twitter Personalities and received the 5280 Magazine Top of the Town 2011Reader’s Choice award for Best Twitter Personality.
- Alabama Social Media Association With James Spann (youngsblog.com)
- A Special Livefyre Q&A with Erika Napoletano AKA @RedHeadWriting (dannybrown.me)
- The Power Of Unpopular At #SXSW (forbes.com)
Categories: Local Scenes Stuff