With the Emmy Awards set to take place this Sunday, JustWatch, the world’s largest streaming guide, has analyzed audience engagement data to reveal which nominated shows are currently most popular with streaming audiences. While some titles have long been favorites, the data shows that several lesser-known series experienced the biggest surge in attention following the nominations.
Using data from over 20 million monthly U.S. users on JustWatch, the analysis ranked
Emmy-nominated scripted series in the top categories (Outstanding Drama, Comedy, and Limited or Anthology Series) spotlighting both frontrunners and surprise climbers based on user signals tracked from July 15 (nomination day) through September 8, 2025.
Key Takeaways
- Streaming exclusives see the biggest post-nomination uplift: Shows like The Diplomat, Slow Horses, and Nobody Wants This saw the largest uplifts in popularity.
- The Bear remains on top, but momentum While still the most popular comedy, The Bear’s dominance is narrowing as The Studio and Hacks sustain strong engagement.
- Adolescence overtakes Black Among limited series, Adolescence has become the frontrunner post-nominations.
- The Pitt edges out competitors in The Pitt leads a tight race among drama nominees, while The Last of Us drops in audience rankings
Outstanding Comedy Series
Most Popular Emmy-Nominated Comedies (Post-Nominations Ranking):
| Rank | Title | Platform |
| 1 | The Bear | FX/ Hulu |
| 2 | The Studio | Apple TV+ |
| 3 | Hacks | HBO Max |
| 4 | Abbott Elementary | ABC |
| 5 | Only Murders in the Building | Hulu |
| 6 | Shrinking | Apple TV+ |
| 7 | What We Do in the Shadows | FX/Hulu |
| 8 | Nobody Wants This | Netflix |
Biggest Uplifts in Popularity Post Nomination:
- Nobody Wants This (+84%)
- Only Murders in the Building (+45%)
- Abbott Elementary (+16%)
*Note: Chart uses a logarithmic scale for clearer comparison across a wide range of values
Analysis: The Bear continues to lead the comedy pack, though its popularity is cooling as The Studio and Hacks hold steady. Nobody Wants This recorded the strongest post-nomination growth, showing how award recognition can propel an already popular title back into the streaming spotlight, almost a year after its season one launch.
Outstanding Drama Series
Most Popular Emmy-Nominated Dramas:
| Rank | Title | Platform |
| 1 | The Pitt | HBO Max |
| 2 | Andor | Disney+ |
| 3 | The White Lotus | HBO Max |
| 4 | Paradise | Hulu |
| 5 | The Last of Us | HBO Max |
| 6 | Severance | Apple TV+ |
| 7 | Slow Horses | Apple TV+ |
| 8 | The Diplomat | Netflix |
Biggest Uplifts in Popularity:
- The Diplomat (+40%)
- Slow Horses (+18%)
*Note: Chart uses a logarithmic scale for clearer comparison across a wide range of values
Analysis: The Pitt, Andor, and The White Lotus are neck-and-neck, with The Pitt pulling ahead slightly to become the most popular drama nominee. Meanwhile, The Diplomat and Slow Horses capitalized on Emmy buzz to gain the most traction.
Outstanding Limited or Anthology Series
Most Popular Emmy-Nominated Limited/Anthology Series:
| Rank | Title | Platform |
| 1 | Adolescence | Netflix |
| 2 | Black Mirror | Netflix |
| 3 | Dying for Sex | FX/ Hulu |
| 4 | The Penguin | HBO Max |
| 5 | Monsters: The Lyle and Erik Menendez Story | Netflix |
Biggest Uplifts in Popularity:
- The Penguin (+25%)
- Dying for Sex (+16%)
- Adolescence (+14%)
Analysis: Adolescence has emerged as the frontrunner in recent weeks, overtaking Black Mirror as the most-watched limited series nominee. The Penguin, buoyed by a 25% popularity surge, is the strongest upward mover.
Methodology
This analysis draws on engagement data from over 20 million monthly U.S. users on JustWatch.com. Rankings are based on aggregated user interactions including clickouts to streaming platforms, trailer views, likes and dislikes, watchlist additions, and other behavioral signals that capture both audience interest and intent.
Popularity shifts were measured by comparing activity from July 15, 2025 (nomination day), through September 8, 2025, against baseline engagement levels prior to the nominations.
