Good News Stuff

Good News Fridays: How Alabama’s Only Billionaire “Yella Fella” Jimmy Rane Saved His Hometown

Welcome to the Good News Fridays segment! Each week here on Geek Alabama, Good News Fridays will feature something good, wholesome, positive, and overall something great. After a long and stressful week, we all need something good to read or watch on Fridays! Enjoy a heartwarming post below!

Over the last half century, Jimmy Rane transformed his family’s backyard lumber treating plant into $1.8 billion (2021 sales) Great Southern Wood Preserving, the country’s biggest producer of pressure-treated lumber, while starring in the company’s commercials as his cowboy alter-ego “The Yella Fella”. He’s claimed a few other titles along the way: Alabama’s only billionaire, longest serving trustee of his football-crazed alma mater Auburn and closest confidant of the state’s two most powerful politicians (note: college friends with Governor Kay Ivey; other is recently retired U.S. Senator Richard Shelby.) But he never forgot about Abbeville, the town of 2,000 that raised him, where he lives to this day—among the 1950s-style buildings he helped restore.

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