Crowdsourcing Mornings Stuff

Crowdsourcing Mornings: Occo: A Fresh Take On Flavor


This is Crowdsourcing Mornings! This post takes place every weekday morning and highlights one crowdsourcing project I liked from Kickstarter, Indiegogo, or other crowdsourcing websites.

Little known fact: spices go bad. Oxygen, light, and heat cause the essential oils in spice to oxidize and evaporate. For spices, essential oils are the DNA of flavor. Without it, the spice loses its color, scent, and taste.  And when exposed to humidity (like in a warm kitchen) spices are susceptible to mold growth. This can produce mycotoxins and lead to food-borne illnesses.  But worst of all? Old spices wreak havoc on perfectly delectable dishes. Though most spice brands will tell you your spices are good for years, the flavor experts agree that fresh ground spice (between 3-6 months old) is vital for delicious, flavorful food.

Our design uses modified atmosphere technology to seal in freshness at the molecular level. Here’s how it works: Occo spices are pre-portioned in separate chambers containing 1/4 teaspoon of spice. Each chamber is flushed with what’s known as a “blanket” of food-safe Argon gas and immediately sealed. Because Argon gas is denser than air, it sinks down and displaces the oxygen in and around the spice. Argon gas inherently inhibits enzymes that increase the rate of oxidation. Without oxygen, decay – thus, flavor loss – is impossible and bacteria starves and dies.

40% of the food sold in the U.S. is ultimately wasted, and the broad impact adds up fast. Because Occo allows you to buy just what you need and use it all, it will reduce CO2 emissions and conserve water and land associated with growing and transporting spice that ends up in the trash.  The Essential Collection is stocked with 12 foundational spices that complete and complement any kitchen. The 12 spices were selected based on frequency of use and flavor diversity. When you finish a card and want another? Within the next year you’ll be able to repurchase individual cards on our website, at a special club rate.

As of January 8th, this project has raised $2,000 of their $18,000 goal. This project has 29 days left to raise the $18,000 or it will not be funded. For a pledge of $15, you will get one mini collection.  For a pledge of $40, you will get one essential collection.  To learn more and to pledge money, go to:  https://www.kickstarter.com/projects/1440353431/occo-a-fresh-take-on-flavor?

Advertisements